Logitech, the company that took computer mice from a commodity market to a high margin gadget business just shipped its billionth mouse. That’s a very nice milestone for the company, but that’s also a testament to how far good design and good positioning can go. In my opinion, in the early 2000s, Logitech was an interesting company with good products that needed a boost in design and marketing.

They executed and they got rewarded for it. The VX Nano was listed as a 2007 Mouse gadget. Congrats Logitech, we can’t wait to see what’s next.